Connecting people IRL
ART DIRECTION & COPY BY LARISSA VISENTIN
BACKGROUND
Turkish Airlines is the airline with the widest coverage of destinations in the world.
INSIGHT
After two years of lockdown, people want to get back to “normal” as fast as possible and start experiencing the real world. Luckily, Turkish Airlines can get you there at the speed of light.
IDEA
Play with Gen Z & Millennials’ slangs to show that Turkish Airlines understands their anxiety to resume their lives and make new memories, ASAP.
MEDIUM: BILLBOARD, POSTER & DOOH
Programs used:
